About me
Welcome to Treat My Brand (T.M.B.).
T.M.B. is a professional blog dedical to digital news and eMarketing activities that I face every day through my job at Virtua. The particularity of T.M.B. is to focus specificaly on the health, hygiene and beauty sector. Those heavy regulated industries share a common point: they stimulate, by their regulatory constraints or market specifities the creativity.
The aim of T.M.B. will be just that: I’ll try to innovate, present with a fresh eye the hot topics of the moment.
About me?
My name is Haider, I’m 26 and I live in Lausanne (Switzerland). I’m a results-driven, marketing enthusiast , who delivers strategies that generate measurable value against the brands’ objectives of large and international brands based in Switzerland.
I have joined the Virtua eMarketing team as their key account manager in June 2010. I’m also refered as a digital strategy/social media expert and speak at different local/global conferences. I’m in charge of the Virtua Human Care department, dedicated cell to the health, hygiene and beauty sector.
I’m the founder of rushology.fr, an eMarketing agency dedicated to politics and eGovernance.
Last but not least, I’m a sport car, luxury goods and US football fan. Love traveling and discover new cultures.